Glossary entry (derived from question below)
English term or phrase:
POP
Italian translation:
stampa commerciale
Added to glossary by
Bruno Depascale
Jan 25, 2014 21:49
10 yrs ago
1 viewer *
English term
Italy
Medical (and scientific) translator
Native in: Italian 
Works in: English to Italian, Spanish to Italian
POP
English to Italian
Tech/Engineering
Photography/Imaging (& Graphic Arts)
The printers X1 and X2 are an unbeatable solution for high-value work like POP viewed at close range or for the high-level art, fashion & cosmetics markets.
Salve a tutti,
ho pensato che l'acronimo in oggetto faccia riferimento all'arte POP, però vorrei chiedervi una conferma.
Grazie,
Salve a tutti,
ho pensato che l'acronimo in oggetto faccia riferimento all'arte POP, però vorrei chiedervi una conferma.
Grazie,
Proposed translations
(Italian)
| 3 +2 | stampa commerciale |
Mirko Mainardi
|
| 3 | Stampa ad annerimento diretto |
Daniela Zambrini
|
Proposed translations
+2
1 hr
Mirko Mainardi
Italy
Italy
Native in Italian
Italy
Games, Apps, Website and SW localization
Native in: Italian
Works in: English to Italian
Related KudoZ points
:
39
English term (edited):
POP printing
Selected
stampa commerciale
Secondo me non si tratta di un procedimento di stampa (del resto quello dipenderebbe dal modello specifico di stampante), quanto piuttosto dell'applicazione che ne viene fatta (in questo caso 'point of purchase printing'), e questo mi sembra il senso dell'elenco di esempi di applicazioni del brano che hai riportato: "for high-value work like POP viewed at close range or for the high-level art, fashion & cosmetics markets".
Quindi POP qui secondo me fa riferimento a: "POP or Point of Purchase printing is the process of printing signage and information for use in retail stores. The name, POP or Point of Purchase, comes from the fact that most of the signage is displayed at the checkout lanes, or cash registers, thus the point of purchase." (vedi link sotto)
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Note added at 13 hrs (2014-01-26 11:24:51 GMT)
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Di nulla Bruno :) Se dal contesto pensi che le applicazioni siano 'limitate' alle sole insegne, allora io propenderei più per "segnaletica commerciale".
Cmq avevo proposto "stampa commerciale" proprio perché è più generico, dato che le applicazioni non sono necessariamente limitate alla stampa di insegne (es. http://bit.ly/LZlc6g http://bit.ly/1eVaxnj http://bit.ly/1azMzPT http://bit.ly/1d3uK6d ecc.)
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Note added at 17 hrs (2014-01-26 14:58:16 GMT)
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In alternativa, un'altra espressione generica che penso potrebbe sostituire "POP" nel tuo testo è "materiale pubblicitario", che abbraccia comunque una varietà di oggetti (es. http://bit.ly/1jxMTkW http://bit.ly/KY11Vu ecc.).
Ad esempio: "Gli strumenti HP per realizzazioni di marketing consentono di creare facilmente materiale pubblicitario ad alto impatto
senza dovere ricorrere ad agenzie specializzate o a copisterie." (http://bit.ly/1e7cr4A), oppure "Stampe multimediali, ideali per etichette, confezioni, materiale pubblicitario per punti vendita." (http://bit.ly/1bqu0bA)
Quindi POP qui secondo me fa riferimento a: "POP or Point of Purchase printing is the process of printing signage and information for use in retail stores. The name, POP or Point of Purchase, comes from the fact that most of the signage is displayed at the checkout lanes, or cash registers, thus the point of purchase." (vedi link sotto)
--------------------------------------------------
Note added at 13 hrs (2014-01-26 11:24:51 GMT)
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Di nulla Bruno :) Se dal contesto pensi che le applicazioni siano 'limitate' alle sole insegne, allora io propenderei più per "segnaletica commerciale".
Cmq avevo proposto "stampa commerciale" proprio perché è più generico, dato che le applicazioni non sono necessariamente limitate alla stampa di insegne (es. http://bit.ly/LZlc6g http://bit.ly/1eVaxnj http://bit.ly/1azMzPT http://bit.ly/1d3uK6d ecc.)
--------------------------------------------------
Note added at 17 hrs (2014-01-26 14:58:16 GMT)
--------------------------------------------------
In alternativa, un'altra espressione generica che penso potrebbe sostituire "POP" nel tuo testo è "materiale pubblicitario", che abbraccia comunque una varietà di oggetti (es. http://bit.ly/1jxMTkW http://bit.ly/KY11Vu ecc.).
Ad esempio: "Gli strumenti HP per realizzazioni di marketing consentono di creare facilmente materiale pubblicitario ad alto impatto
senza dovere ricorrere ad agenzie specializzate o a copisterie." (http://bit.ly/1e7cr4A), oppure "Stampe multimediali, ideali per etichette, confezioni, materiale pubblicitario per punti vendita." (http://bit.ly/1bqu0bA)
Reference:
http://www.thebureau.com/pop/what_is_pop/
http://www.epson.it/it/it/viewcon/corporatesite/cms/index/10106
Note from asker:
| Grazie mille Mirko! Che ne pensi di 'Cartellonistica commerciale', per rendere meglio l'idea? |
Peer comment(s):
| agree |
Caterina Chimenti
10 hrs
|
|
Grazie Caterina. Buona domenica :)
|
|
| agree |
EleoE
17 hrs
|
|
Grazie :-)
|
4 KudoZ points awarded for this answer.
Comment: "Grazie mille per l'aiuto!"
24 mins
Daniela Zambrini
Italy
Italy
Native in English
&
Italian
Italy
Handling words with care since 1998
Native in: English 
, Italian
Works in: English to Italian, Italian to English
Related KudoZ points
:
4
Stampa ad annerimento diretto
POP
(POP- Printing out paper), cioè quando la carta sensibilizzata è a diretto contatto con il negativo e poi esposta alla luce per molto tempo, dette anche stampe a contatto
http://xoomer.virgilio.it/alnovo/alberto/foto/foto.html
http://www.collezionedatiffany.com/le-tecniche/
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Note added at 25 mins (2014-01-25 22:14:56 GMT)
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http://www.alternativephotography.com/wp/pop-printing-out-pr...
The term “printing out paper” and the associated initials P.O.P. were introduced in 1891 by the Ilford Company for their gelatin-chloride papers. The term has since been applied to any paper that requires ultra violet light to form a complete image.
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Note added at 38 mins (2014-01-25 22:28:09 GMT)
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glossy papers produce prints with the highest level of "micro detail": that is, detail that can be seen under very close examination of the prints. This is due to the fact that matte papers tend to "soak" up more ink than glossy papers, causing each ink droplet to be a little more spread out and a little less defined on matte paper. The bottom line for matte paper is that it serves an important role but due to color vibrancy and resolution limitations, should be used appropriately and should probably be limited to uses where light reflections and glare are a major concern. Matte papers are also very good when you don't necessarily want that "wet" look but would rather have a softer feel to your photos. They can also be more cost effective when displaying large prints that will not be viewed up close as distant viewing doesn't require fine resolution/detail.
http://www.steves-digicams.com/knowledge-center/using-matte-...
vedi anche Dictionary of film and digital photography http://photonotes.org/cgi-bin/photo-entry.pl?id=Printingoutp...
Printing-Out Paper (POP).
A type of photographic paper in which the image appears immediately after being exposed. No development is required, though the image will fade after some time unless the paper is fixed and toned.
An antiquated type of paper, used today mainly by artists wanting to achieve a certain timeless effect. It’s interesting for a number of other reasons, including its very wide tonal range and the fact it can be used in subdued light.
(POP- Printing out paper), cioè quando la carta sensibilizzata è a diretto contatto con il negativo e poi esposta alla luce per molto tempo, dette anche stampe a contatto
http://xoomer.virgilio.it/alnovo/alberto/foto/foto.html
http://www.collezionedatiffany.com/le-tecniche/
--------------------------------------------------
Note added at 25 mins (2014-01-25 22:14:56 GMT)
--------------------------------------------------
http://www.alternativephotography.com/wp/pop-printing-out-pr...
The term “printing out paper” and the associated initials P.O.P. were introduced in 1891 by the Ilford Company for their gelatin-chloride papers. The term has since been applied to any paper that requires ultra violet light to form a complete image.
--------------------------------------------------
Note added at 38 mins (2014-01-25 22:28:09 GMT)
--------------------------------------------------
glossy papers produce prints with the highest level of "micro detail": that is, detail that can be seen under very close examination of the prints. This is due to the fact that matte papers tend to "soak" up more ink than glossy papers, causing each ink droplet to be a little more spread out and a little less defined on matte paper. The bottom line for matte paper is that it serves an important role but due to color vibrancy and resolution limitations, should be used appropriately and should probably be limited to uses where light reflections and glare are a major concern. Matte papers are also very good when you don't necessarily want that "wet" look but would rather have a softer feel to your photos. They can also be more cost effective when displaying large prints that will not be viewed up close as distant viewing doesn't require fine resolution/detail.
http://www.steves-digicams.com/knowledge-center/using-matte-...
vedi anche Dictionary of film and digital photography http://photonotes.org/cgi-bin/photo-entry.pl?id=Printingoutp...
Printing-Out Paper (POP).
A type of photographic paper in which the image appears immediately after being exposed. No development is required, though the image will fade after some time unless the paper is fixed and toned.
An antiquated type of paper, used today mainly by artists wanting to achieve a certain timeless effect. It’s interesting for a number of other reasons, including its very wide tonal range and the fact it can be used in subdued light.
Discussion