Apr 2, 2011 13:22
13 yrs ago
1 viewer *
German term
Nischenmusik (or Nischen-Musik)
German to English
Art/Literary
Music
popular music
From a textbook on management in the music industry, discussing an analysis of the most popular music styles as determined by the turnover generated:
Besonders stark gestiegen sind im Jahr 2008 die Genres Religious und nischenmusik, die unter Others zusammengefasst ist.
I'm afraid I have no familiarity with this musical genre at all. The direct translation "Nische music" in English receives so few google hits that I am reluctant to use it.
I'd be grateful for any suggestions!
Besonders stark gestiegen sind im Jahr 2008 die Genres Religious und nischenmusik, die unter Others zusammengefasst ist.
I'm afraid I have no familiarity with this musical genre at all. The direct translation "Nische music" in English receives so few google hits that I am reluctant to use it.
I'd be grateful for any suggestions!
Proposed translations
(English)
3 +3 | niche-market genre | Kim Metzger |
3 +2 | niche music | casper (X) |
3 +1 | alternative/non-mainstream music | Ramey Rieger (X) |
Proposed translations
+3
24 mins
Selected
niche-market genre
So you could translate "die Genres Religious und nischenmusik" as the religious and niche-market genres.
Problem: niche market music can often sell in the thousands (ie: new age, early classical, Indian classical, heavy metal, baroque & renaissance classical), but expensive distribution network and physical costs make traditional CD pressings expensive and a very risky investment.
Solution: aggressively pursue personal contacts, especially for well regarded, niche-genre artists. There are many good artists in these genres, recording costs are low, but poor distribution network and high costs limits artist's possibilities, increase their frustration.
http://magnatune.com/info/plan
Here in the U.S., the style sells more than Latin pop, rock, and tropical acts combined. It’s one
of few genres that haven’t suffered significantly in the music industry’s recent downturn. Yet despite ts massive U.S. appeal, Mexican regional remains ghettoized within the music industry as an “ethnic” niche-market genre whose domestic audience is never expected to reach beyond immigrant communities in the West and Southwest. The music receives little promotional backing from record labels and garners the fewest licensing and sponsorship deals of all Latin genres, despite the fact that it outsells them all. Its standing in the Latin music community is so low that Mexican regional artists boycotted the inaugural Latin Grammys in 2000 to protest their vast under-representation in the show’s award categories.
http://tinyurl.com/436a4hg
Problem: niche market music can often sell in the thousands (ie: new age, early classical, Indian classical, heavy metal, baroque & renaissance classical), but expensive distribution network and physical costs make traditional CD pressings expensive and a very risky investment.
Solution: aggressively pursue personal contacts, especially for well regarded, niche-genre artists. There are many good artists in these genres, recording costs are low, but poor distribution network and high costs limits artist's possibilities, increase their frustration.
http://magnatune.com/info/plan
Here in the U.S., the style sells more than Latin pop, rock, and tropical acts combined. It’s one
of few genres that haven’t suffered significantly in the music industry’s recent downturn. Yet despite ts massive U.S. appeal, Mexican regional remains ghettoized within the music industry as an “ethnic” niche-market genre whose domestic audience is never expected to reach beyond immigrant communities in the West and Southwest. The music receives little promotional backing from record labels and garners the fewest licensing and sponsorship deals of all Latin genres, despite the fact that it outsells them all. Its standing in the Latin music community is so low that Mexican regional artists boycotted the inaugural Latin Grammys in 2000 to protest their vast under-representation in the show’s award categories.
http://tinyurl.com/436a4hg
Peer comment(s):
agree |
Norbert Hohl
: Captures clearly that Nischenmusik is not a musical style but rather a small segment of the music market.
21 mins
|
agree |
Zareh Darakjian Ph.D.
2 hrs
|
agree |
Horst Huber (X)
: Again, great research. In a marketing textbook this would be the right phrase -- as a customer (if it were my taste) I would not like to be greeted with it.
11 hrs
|
4 KudoZ points awarded for this answer.
Comment: "Thanks! I liked this answer the best because the niche really has to do with the market, not the music."
+2
14 mins
niche music
File sharing allows individuals to download music, which is unique to their listening tastes. This encourages individuals to form their own musical identities, which are less influenced from commercial interests such as radio stations and major record labels. These individual music tastes have meant music, which had previously received little attention, has gained much more attention with potential audiences. This music known, as niche music does not include any set genre, it instead is made up of non-mainstream music of from any possible genre.
http://wiki.media-culture.org.au/index.php/Music_File_Sharin...
http://wiki.media-culture.org.au/index.php/Music_File_Sharin...
Peer comment(s):
agree |
Norbert Hohl
8 mins
|
Thank you, Norbert Hohl
|
|
agree |
Ramey Rieger (X)
: accurate
44 mins
|
Thank you, Ramey Rieger
|
+1
35 mins
alternative/non-mainstream music
the term "niche music" does exist, so you could go with :)'s answer. The most important aspect is the alternative to mainstream.
http://www.nichemusicsupplies.com/
http://www.nichemusicsupplies.com/
Discussion