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ProZ/TV Reaching new clients with your own web presence

6 months ago

Discover the essential tools to build, maintain, and grow your freelance website.

Covering from personal branding and SEO to content creation and client outreach, this event is designed to help freelancers create a compelling online presence that drives client engagement. Social Media Links

This event is exclusive to ProZ.com paying members.

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Reaching new clients with your own web presence

 

"Reaching new clients with your own web presence" is a practical, hands-on ProZ/TV event designed to help freelancers take controls of their digital identity and attract the clients they deserve. 

Even if you are starting from scratch or looking to improve your existing site, this event will guide you through the key elements of building a strong, sustainable online presence. 
 
What will be covered?
  • Personal branding: Learn how to define your unique value, communicate it clearly and make your website feel authentically you.
  • SEO (Search Engine Optimization): Understand how search engines work and what you can do to improve your visibility online—without needing to be a tech expert. 
  • Website content creation: Get tips on writing for the web, showcasing your services and creating content that builds trust and drives inquiries.

Walk away with actionable advice, useful tools, and the confidence to make your website work for you.
 

 Access to recordings and certificates of attendance


If you are a ProZ.com paying member:
 
Sit back and enjoy! The recordings of this event will be free forever to ProZ.com paying members.

Certificates of attendance will automatically be added to the profiles of ProZ.com paying members once the event is over. A minimum of 60 minutes of attendance is required for a certificate of attendance to be issued.
 
 
 
If you are not already a ProZ.com paying member:
 
You have three options if you want to go beyond just the live broadcast of this event!
 
 
  1. You can become a member now, at a discount (click on the special offer button at the top of this page).
  2. You can purchase access to the recording of this live coaching session with Claudia + the certificate of attendance for $19 at the top of this page! And even more. With this purchase you will get unlimited access to the recordings from two days of the celebration of International Translation Day 2025!
  3. You can purchase just the certificate of attendance for $5 at the top of this page (You must also attend the minimum time set for the live broadcast of this event to be eligible for the certificate-- 60 minutes of attendance).

 
Look for this set of options towards the top of the page if you are a non-member.
 

 

 

background image for Welcome and introduction

13:00 - 13:05 GMT FINISHED

"Welcome and introduction"

Short introduction before getting started. :)

background image for Brand yourself or be forgotten: Build a website that tells your story (and sells your work)

13:05 - 13:45 GMT FINISHED

"Brand yourself or be forgotten: Build a website that tells your story (and sells your work)"

Your website is more than a portfolio. It’s your brand, your credibility, and your most persuasive sales tool. If it doesn’t clearly communicate who you are, what you offer, and why clients should choose you, you’ll disappear into the crowd. In this session, we’ll explore the must-have elements of an effective translator website and how personal branding turns visitors into clients. With real examples and a live walkthrough of my own website, you’ll learn practical, immediately applicable strategies to stand out, get seen, and get hired. Will you join me?

background image for Plan and write blog posts that attract your ideal clients

13:45 - 14:15 GMT FINISHED

"Plan and write blog posts that attract your ideal clients"

You don’t need to be an SEO expert to make your blog work for you. In this session, you’ll learn how to plan and write blog posts that align with your goals and attract the right audience. We’ll explore how to choose relevant topics, understand search intent, define the ideal length, and optimize your posts for better visibility, without overcomplicating the process.

background image for Be found: SEO essentials for translators and interpreters

14:15 - 14:45 GMT FINISHED

"Be found: SEO essentials for translators and interpreters"

Learn how to use Search Engine Optimization (SEO) to make your services easier to find online, attract the right clients, and even explore new career paths in SEO localization. Learn how to choose effective keywords, optimize your website's metadata and on-page content, and build authority that helps clients find you.
ProZ.com members get unlimited access to TV events, recordings, and certificates of attendance.
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